All posts tagged: CRO

The Efficient Frontier: Why the Future of Sales is Ecosystem-Led with Todd McCormick

April 30, 2026 Sebastian Hoelzl Podcast, Sales

Tired of the “growth at all costs” grind? Join Todd McCormick to learn why the “Lone Wolf” CRO is extinct. Discover how partner-led strategies double win rates and slash CAC for durable growth. …

The Great SaaS Reset: Why Your Funnel Forecast is Fiction and Ecosystems are the Future

April 1, 2026 Sebastian Hoelzl Research

The B2B SaaS industry faces a forecasting crisis as traditional pipelines fail and AI disrupts seat-based pricing. With valuations plummeting for companies missing guidance, survival requires abandoning …